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About Us


Using data to amplify marginalized voices of small business owners in the Cincinnati community.

Who We Are

Neo is a student-led social justice initiative that works to amplify the voices of underrepresented small business owners through data analytics.


What We Do


Our Business Intelligence practice focuses on researching and structuring data. What does that mean? We gather data and structure it in a way that is understandable. That can include creating industry reports, internal data dashboards, or visualizing trends for you. We understand that information is key for every decision - so let us help you make more data-driven ones!


Analytics solutions constitute the core of our services! From financial analytics to operations research to marketing analytics: Let us help you get a better understanding of your everyday business needs! We focus on implementing analytics solutions that are sustainable - even for small businesses. 

Systems &
Advanced Analytics

We offer in-depth expertise in systems and advanced analytical techniques. Anything from sales forecasting to systems integration: We provide guidance during all steps of the process. Thanks to our industry partnerships and talented grad students, our team has developed a strong practice in these areas.

Our Impact


“I had never even thought about leveraging Pinterest! This is insane - wow! I appreciate you all bringing real value into my business, and not wasting anyone's time!”

Donny Harper

CEO at GO(O)D Company Apparel

Contact Us
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